Today Milk Video, a web app for turning video recordings into highlights, announced $1.5 million in seed funding from Dharmesh Shah, Co-founder of Hubspot, and Y Combinator. Milk Video will use the funds to grow the engineering and go-to-market teams, build out world-class video design features for its customers, scale enterprise solutions, and develop third party integrations with video tools like Zoom. 

Founded in 2020, by Lenny Bogdonoff and Ross Cranwell, Milk Video helps companies turn their long-form video and audio recordings into digestible marketing and sales highlights used to drive traffic, leads, and sales. The platform makes it accessible for anyone to turn recordings into designed video snippets to be used for social media clips, virtual event recaps, and Zoom meeting summaries.

“The massive spike in webinars, Zooms, and virtual events has meant that hours of raw, unedited video content are sitting in archives completely underutilized.” said CTO and Co-founder Lenny Bogdonoff. “With Milk Video, go-to-market teams who don’t have professional design experience, can now edit, design and share video snippets from these recordings in minutes instead of hours.”

In addition to creating visually engaging clips with quality templates and styled captions, Milk Video also includes video hosting, multi-scene video highlights, custom font support, and many more features to support creators at early-stage companies and enterprises alike.

“I love tools that help you do things that you know you should be doing — but you don’t, because it’s too annoying. Milk Video unlocks the full potential of video for marketers and sales teams by pulling highlights in seconds. Milk Video makes it easy to get more out of the video content you already have. It’s the way this should have worked all along,” said Dharmesh Shah, Co-founder of Hubspot.

“With apps like TikTok, we’ve seen how individuals can quickly edit and design video – but the B2B space falls far behind in this area,” said CEO and Co-founder Ross Cranwell. “60-minute webinars may be the norm now, but short-form, engaging content is the future for marketers to drive awareness and for sales and customer success teams to drive revenue and product adoption.”

In addition to Hubspot Co-founder Dharmesh Shah and Y Combinator, Milk Video funders include Optimizely Co-founders Pete Koomen and Dan Siroker, Wistia CEO and Founder Chris Savage, Danial Gross’s Pioneer, Squad Founder and Product at Twitter, Esther Crawford, Breather Co-founder Julien Smith, Derrick Li, Evan Conrad, Andrew Badr, Ted Benson, Payman Nejati and Sharon Li, Craig Cannon, Jenny 8 Lee, Victoria Ku, Ryan Dawidjan, Benjamin Thompson, Austin Esecson, Jason Barry, Lisha Li through Amplify‘s Explorer fund, Blaine Vess, Roman Rosario, Walter Chen, Kulveer Taggar, Alejandro Leon, Mila Ferrell, Cough Drop Capital, Taurus Ventures, Altair Capital, Amino Capital, First Row Partners and others. 

Photo credit: Marco Giannavola.