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Customer testimonials are one of the most authentic and engaging types of marketing. Keep reading to learn more about what they are, how to design them with Milk Video, and the best places to share your finished product!

What is a Testimonial?

A testimonial is a quote from a client – in written or video form – that expresses their satisfaction with your brand, products, and services. These positive reviews include information that explains why the customer was happy with their experience, so other potential buyers know what to expect.

Testimonials can cover everything from the buying process to the products themselves. The idea is that these positive quotes will encourage customers that are on the fence about your brand to make a purchase. They can go a long way in building trust and credibility!

Preparing your Testimonial

To see the best results, you need to create authentic and engaging content. Here are the answers to the most common questions about how to prepare your testimonials:

Continue reading “How to create a testimonial”

Does your brand need a highlight video to showcase your products and engage with your customers? If so, then you need to know how to create a video highlight reel! At Milk Video, we have you covered – our tools can help you easily build the content you need so you can focus on running your business.

What are Video Highlight Reels

Video highlight reels are a type of content that strings together clips from other media. Each video clip is organized to make the final product look seamless, even though they were pulled from different content.

Highlight reels typically include an overlay of music to tie the finished video together and express the message your brand is trying to get across.

What Can They Be Used For?

You may be wondering, what can you use a highlight reel for?

Continue reading “How to Create a Video Highlight Reel”