Zoom has just announced that it will be launching a new events platform called Zoom Events. We put together this guide to help you learn more about this new tool and how it can benefit your business!

Zoom Events: The Basics

In October 2020, Zoom released a beta version of a tool called OnZoom. This feature allows users to host events that would traditionally be held in person – as long as they pay for a premium membership. Think fitness classes, theater productions, music lessons, and more!

Unlike traditional zoom meetings and webinars, which are free for users to attend if they have the corresponding meeting ID and password, Zoom Events allows organizations to monetize the platform.

Introducing this technology creates a huge opportunity for hosting interactive virtual conferences and events, considering that online interactions are here to stay. Whether you are a large company looking to host annual all-hands meetings and client conferences, or a small organization that wants to promote cooking classes or fitness events, Zoom Events can help.

It is currently in Beta as OnZoom, but the tool will soon be rebranded into Zoom Events. 

Key Features

You are likely familiar with the benefits of Zoom meetings and webinars. For instance, they allow you to share audio and video with friends, family, colleagues, and more. It allows you to interact virtually so you can stay connected with others around the world!

So, what are the features of Zoom Events, and how are they different?

Zoom Events focuses on being an all-in-one platform that lets you monetize events. Rather than just serving as a meeting platform, this technology allows you to create an entire event hub. 

That means that you can create a branded event page where you can sell tickets, manage registrations and attendees, and access a dashboard to administer the entire event. Incorporating features like breakout rooms will enable you to facilitate multi-track conferences and multi-day events!

You can choose to post your event to a public directory, so a wide audience can learn about your offerings and register to attend your event. Likewise, you can create a private Zoom event for internal purposes. 

During your meeting, concert, or other exhibition, you can foster connections and encourage your attendees to network. Zoom Events will give you insights into how the event was received – it will track statistics that you can use to improve your next conference.

The goal of Zoom Events is to give your organization the tools it needs to launch virtual events in this new era of remote work and communication!

Pricing

Since Zoom Events is coming soon, so the final pricing details will not be clear until it is out of Beta testing. However, we expect that the service will work with any existing paid Zoom license. 

The best way to stay in the loop with when the tool will be released is to sign up for updates from Zoom directly.