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Looking for video content ideas for your business? We’ve got you covered with a whopping
list of 37 video content ideas that you can use to create engaging, and highly sharable
videos.

1. Creat a customer testimonial

Get a quick Zoom testimonial from a client to create your own customer testimonial. A testimonial need not be long, but there should be one clear takeaway from the viewer as to why people should choose your product!

2. Share an announcement

A new product launch? A new location opening? A new offer? Why say it with mere text on your social media channels when you can create a video which will make it more exciting?

3. Make a how-to video

Search for a topic in your industry or category that your customers would like to know more about and create a simple how-to video on it. It will answer a question and provide value.

4. Share behind-the-scenes footage

This kind of insider information will interest audiences. It could be about how you brainstorm ideas or how you prepare for a client presentation or website redesign.

5. Host a Q & A session

Request your followers to ask questions through your social media pages. Then, pick out a few and answer them with the necessary graphics. Remember to thank the individual who asked the question when you answer it. 

6. Talk about an industry trend

Is there something about your industry that you could talk about? Maybe it’s about a new technology or regulation or hiring practices? A video like this will help you become an authority on the subject. 

7. Show the making of your product

Share how you develop it from the design stage to the eventual product. Show all the necessary steps but ensure that it’s a short video. Use fast motion wherever necessary. You can do the same if you offer a service by focusing on the steps you take. 

8. Demonstrate the best way to use your product

Make it easy for your customers by sharing insider secrets on how best to use your product or service. You could even make a listicle out of it. For example, “Top 6 ways to use our product or service.”

9. Explain on a whiteboard

These are the easiest videos to make since all you need is a whiteboard and a tripod. Explain something about your industry or how your audience can benefit from your product or how you develop new services. 

10. Interview someone

It could be a leading figure in your industry, media, or even your mentor. Aside from the fact that the person you interview will also share the video, this is a great tactic to grow your professional network. 

11. Present your employees

Have you recently hired anyone? How about your first employee? Do you have someone with interesting hobbies? Get them on camera and ask them interesting questions, even about working with you. This will make your business relatable. 

12. Share a day-in-the-life video of your business

Show your audiences what it feels like to spend a day in your office or factory. Shoot short clips of the key moments to share how you create a product or service. Don’t make it too polished. Let the camera get a natural view of things. 

13. Unbox a product and review it

You don’t need any special training to unbox a product, share its features, show how it’s used, and review it. This will be of great value to your audiences especially if you manage to do it as soon as the product or service hits the market. 

14. Share your screen and show how you work

A simple and effective way to humanize your business – and yourself – would be to share your screen through Quicktime or a similar tool. You can then tell your viewers how you do things and the challenges you usually face. 

15. Show a time-lapse

If you’re working on a big project or a large product, a time-lapse video is one of the most exciting ways to share its progress with your audience. 

16. Share a story

Is there something interesting about how you got the idea for your product or service? Your first customer? Your biggest challenges? Tell it as a story.

17. Create a trailer for an upcoming event

Have an event or webinar coming up? Record a quick preview of what people should expect.

18. Do a before-after video

Are you redoing your office, working on a project for your client, or revamping your website? A before-after video can make it interesting for your viewers. 

19. Combine your favorite videos

Have a roundup of your most popular videos from the past six months or a year and make a video out of those snippets. This is also an effective way to showcase the projects you would have been working on. 

20. Thank your viewers

Did you recently do a live session? Did you request questions from the audience for a Q & A video? Did your social media page cross a certain follower milestone? Make a video and thank your audience for that. 

21. Show your office

Take viewers on a tour of your office. Introduce colleagues, meeting rooms, and share glimpses of any product or service that you’ve been working on. 

22. Share a teaser

Are you working on a new product? Is there a new guest coming on your podcast? Have you landed a major project for a client? Tease your viewers with the news without revealing much. 

23. Summarize a blog post

Have you recently written an interesting blog post that’s been getting good feedback? Summarize it for your audience with the key points. Use graphics for explanation and share the video on your social media channels. 

24. Answer frequently asked questions

Collect all the questions or feedback that you get through email, social media, or website. Make a video answering those questions and use infographics to explain your answers. 

25. Share what you’ve been up to

This could be a recap of what your business has been doing for the past six months or so. Share news about new products, client acquisitions, projects, or recruitments.

26. Talk to future employees

People would be interested in how to get into your industry. Talk to them and explain the academic requirements or experience. These videos can also become great recruitment tools. 

27. Do a publicity stunt

This will require a lot of creativity and courage but if you can think of the right idea and execute it well, such a video has the potential to go viral. 

28. Comment on a popular topic or news

It could be something related to your industry or consumers as a whole. Explain the issue, how it affects you or your viewers, and then share your views on it. 

29. Talk about the popular myths about your industry

Outsiders may have many myths about your industry. Demystify them through a video and explain the truths. This will give you credibility and set you apart from your competitors.

30. Run an office competition

Think of an imaginative competition you can run among your colleagues and shoot them as they attempt it. This is an excellent tactic to showcase your colleagues and raise their spirits.

31. Share tips with your viewers

It could be related to the usage of your product or service or a topic that’s relevant to your viewers. The good news is that you can also repurpose this in your blog.

32. Conduct a poll

Ask people for their opinion or feedback on a particular topic. You can film it in public locations which will make it look authentic. 

33. Share results of surveys

If you’ve already conducted a survey, share its results through a video. Use infographics to explain them and thank your viewers for participating in the survey.

34. Talk about your challenges

How hard was it when you were starting out? How long did it take to get your first client or customer? Were there serious financial difficulties? Talk about them through a video.

35. Create a cinemagraph

Cinemagraphs are those images that have a single changing element. It’s not hard to learn and you’ll be delighted with the results when you produce one. 

36. Impersonate someone

Videos needn’t be all about work. You can impersonate a colleague, someone from the industry, or a celebrity. It doesn’t have to be perfect. It just has to entertain the viewers. 

37. Be a commentator

It could be a meeting, a conference, or a casual get-together in your office. Approach it like a professional sports commentator and relay the event to your viewers. 

In short

Most of these video content ideas don’t require any expertise or serious budget. Start by doing three-four of them and expand slowly. Over a few weeks, you’ll realize that you’ve got a variety of great video content ideas to share.

We’ve heard from our users that design is of massive importance when putting out video content — so we’ve made it that one bit easier to put out great looking content.

Introducing Video Templates.

On Milk Video, you can now clip a video and go through 4 steps to turn it into a video like you see below.

Get started with your first clip – or read on.

How Video Templates Work

Step 1: Upload video to process transcription

Step 2: Clip your video

Step 3: Choose a template

Step 3: Edit your headline

Step 4: Add a logo

Step 5: Download and share

So now, once you finish your webinar or Zoom call, just upload it to Milk and have a designed clip to share with your team or your prospects in minutes.

With everyone working at lightning pace and moving from one project to the next, it’s crucial to turn content around quickly — and Milk Video helps you do that.

Give it a try now..

Does your brand need a highlight video to showcase your products and engage with your customers? If so, then you need to know how to create a video highlight reel! At Milk Video, we have you covered – our tools can help you easily build the content you need so you can focus on running your business.

What are Video Highlight Reels

Video highlight reels are a type of content that strings together clips from other media. Each video clip is organized to make the final product look seamless, even though they were pulled from different content.

Highlight reels typically include an overlay of music to tie the finished video together and express the message your brand is trying to get across.

What Can They Be Used For?

You may be wondering, what can you use a highlight reel for?

Continue reading “How to Create a Video Highlight Reel”

Highlight reels are a great way to showcase your brand, summarize a webinar, or create a short marketing clip that will grab your viewers’ attention. While it may seem time-consuming to string together these highlights piece by piece, there is an easier way: Milk Video. 

This guide will review everything you need to know about video highlight reels, including how you can use Milk Video to create them within minutes!

Video Highlight Reels: The Basics

A video highlight reel maker is a tool that simplifies the process of developing the desired content. It allows you to break up a longer video – and images – and string the pieces together to create an effective summary of the original content.

It is a great way to promote your brand and engage with your audience without making them commit to a longer video! Most highlight reels are organized to look seamless, and companies tend to overlay them with a sound that ties everything together. 

What Tool Can I Use to Make One?

Rather than spending hours trimming and editing clips to create your video highlight reel, the best option is to use Milk Video

Our platform can help you prepare video highlights in minutes, without any of the tedious and time-consuming work that would normally be required. Here’s all you need to do:

  1. Upload your video to the platform
  2. Use our convenient tools to clip the best moments from the recording
  3. Organize and design the clips to present your material in the most effective way for your brand

As you can see, Milk Video makes it easy to create a library of video highlights so that you can enhance your marketing campaigns and build content that best matches your brand. 

Video content is one of the most effective ways to capture your audience’s attention. It should play a major role in your marketing plan and campaign efforts, especially when it comes to social media!

However, how can you create quality video at scale without a huge budget? This guide will give you the tips you need to start creating quality video content more regularly.

Start with a Game Plan

Before you get your camera and start recording, you must start with a game plan. Although the goal is to create more video content so that you have more ways to engage with your audience, you want to make sure the posts you are sharing are high quality!

Define The Purpose of the Video

Ask yourself what the purpose of the video is. Are you trying to drive more visitors to your website? Is the video meant to raise awareness about a new product launch, or are you simply trying to educate your customers about existing products and services?

Regardless of what the goal is, make sure you have a clear picture of what action you want your viewers to take after they watch it. Defining this goal will help you avoid wasting time – and money – re-shooting, editing, or re-writing your script!

Continue reading “How Businesses Can Regularly Create Quality Video Content”

When you create a video, it is typically composed of visuals and sound. For example, if you record a webinar, you will be able to see the images and presentation while hearing everything that was said. 

There are times where it can be helpful to separate the audio from the video, though. Whether you want to upload the sound as a podcast or simply listen to the background music, you will have to strip the audio from the file. 

So, how do you go about doing that? This guide will teach you how to extract high-quality audio from your videos with ease!

Use an Online Audio Converter to Extract Audio from Video

By far the simplest way to extract music and sounds from your video is to use an audio converter or extractor. This technology separates the audio from the video, so you can easily download it and share it on various platforms. 

For most converters, all you need to do is upload the video and select extract. It will ask you what format you would like to save the sound in – such as an .MP3 or .MP4 – as well as where you would like to store the extracted file. 

Here are some popular audio converters that are free to use:

Continue reading “How to Extract Audio from Video”

So, you’ve created a video to share on your blog or website – now what? The next thing you should do is to partner with Milk Video to add text to your videos!

This guide will review the importance of adding text to your videos and how Milk can help.

The Importance of using Text in Your Video

There is a lot that goes into creating an effective and engaging video, and the text you include is a major part of it. Think about how often you browse social media and the web or watch a video without sound – pretty often, right?

According to research conducted by Verizon, up to 80% of viewers will watch your video content without the sound on. Whether they are watching it at work, at home, or in another public setting, it can be hard to capture your audience’s attention without the use of engaging text. 

Continue reading “How to add text to video”
Youtube Series by Milk Video

We share with you three of the best tools that we use for content marketing. Now, these are tools that we think are really essential. If you want to be cranking out a bunch of content for your marketing efforts in 2021. So the three tools are Loom, HubSpot and of course, Milk Video.

Automatically Transcribed from Video on Best Content Marketing Tools 2021:

Hey Kenta here and today, I’m going to share with you three of the best tools that I use for content marketing. Now, these are tools that I think are really essential. If you want to be cranking out a bunch of content for your marketing efforts in 2021.

So the three tools are Loom, HubSpot and of course, Milk Video. So let’s start with loom because in a very meta way, I’m actually recording this content right now off of Loom. What I like about loom is everything is cloud-based. As soon as you shoot the video, it’s going to take you over into their interface and you can download the video.

I’ll show you all of that as well as just go ahead and use that and share it off to any of your clients or any investors or anything like that. So Loom is a really great tool for quickly shooting videos.

And you can walk people through products, you can see my screen and if you wanted to, you could also just. Place yourself right here in the middle of your screen and make a, kind of a stylized talking head video like this, and it totally works. So now once you are done with the loom video, you basically have it onboarded or export it into the loom platform.

And from here, all you have to do is click download. Now I’ve already done that. I have a clip of mine that I had, just downloaded a couple of minutes, the example video of how you can utilize loom.

So the first tool is loom and this is why it’s so great because you don’t need to. I have a whole set up and have everything perfect. And trying to shoot these kind of over the top high production videos, you can just come on come onto a tool like

Loom and you have everything you need to walk people through your product or walk people through your business or your deck or anything like that. So that’s the first tool.

Now, the second tool I like to use is Milk Video. So Milk is essentially what I use to clip my videos into shorter form videos, and then make sure that everything looks good. It’s captioned it, stylized and designed. Yeah. This is thevideo right here. This is a tool right here, MilkVideo, Milk.Video.

And they really specialize in turning webinars into video highlights. But again, like I always say, if you’ve watched any of my other videos, I think they just do a really great job about simplifying the process of taking of type of long form content like webinars or any type of customer interviews and being able to clip exactly where you want it.

So I took my loom recording and I dropped it in here. So this is what the dashboard looks like. I’m not going to show you how to drop it in, because I think it’s pretty, self-explanatory, just take the video and drop it in right there.

So here’s my loom recording. I had done. Everything is all transcribed, as you can see, and you can see that you can also edit based off of the transcription, which is really great, especially for long form, because you don’t have to sit there using Adobe premiere or, iMovie here, something like that and sit and listen to which was that one part.

So I’m just going to take a clip of this. I think if you were basically a couple of this, if you were to basically couple this with a nicer web camera, you could have a really good and great video straight from Loom. Yeah.

So this part, I’m just going to grab this little paragraph. I’m going to click see or clip the section right here. And I have the clip right here. Now from here, I’m just going to go create as video preview and download. It’s going to take you over into the canvas section. So now that you’re in the canvas section, you’re ready to stylize how you want your video to look.

So obviously you can keep it really simple. You can have your video to the left and you can have your closed captions to the right. You can also go in here and go to a brand. Click out and you can choose different themes.

If you just wanted a white, if you want it to have kind of this cool purple color, you want it to be black and yellow. Whatever that is, you can come in here and change your theme easily. You can also custom choose your background color.

And also custom choose the active. This is your active color. So that’s when the caption is rolling. So I’ll make it red. I always make it red to show, make it easier to see. And also here is the one it’s basically dormant. So this is your inactive caption for, and if you were to basically yeah.

So what I’m going to do actually is I’m going to turn it into a square again, I’m still in the brand section. I’m going to make this a little bigger and then I’m going to put the caption right below.

Let’s do it like that. And then I’m also going to come over here to text to the left-hand side. Ooh, that’s a fun tax, huh. And I’m going to write three tools for content marketing. It’s a bit long. I can make it shorter, but I’m not going to, I’m also going to make the font smaller. Let’s say 48. Yeah. And then I’m going to change it to monster red. No Oswald. Yeah, let’s do that. All right.

So now it’s starting to shape up into what I want it to be for. For sharing. So there you go. So once I have it, how I want to, so again, let’s recap. I used a loom, I took a loom, I recorded the video. I threw it into Milk Video to quickly edit this content output right here. I’m going to go ahead and save and share that it’s going to take a minute and they’ll email me once it’s ready for download.

So that’s the second tool that I would use now. The third tool is I would use a tool like HubSpot, right? Loom creates the Video Milk Video helps you quickly edit it and design it into a really nice shareable piece of content. And then what I would use HubSpot is then to use HubSpot as the central space for them to determine where and how you want to distribute that content for marketing, or let’s say you made something very specific.

Piece of content that is very much catered to a certain client that you are building a relationship with. You can use HubSpot sales, CRM, and basically send that video over to whoever is, asking a specific question.

I also know HubSpot has a customer service feature. To also, again, if you make a bunch of loom videos, that’s walking through your product, you can use Milk to clip certain sections, and then you can send that to your to one of your customers, if they need, some sort of specific information out of a longer form video, anything like that.

So that’s how I would do it. Those are the three. Of the best and essential tools that

I’m really enjoying using right now for quickly a batch creating content and being able to find ways to distribute it for the marketing sales and customer service initiatives.

All right. If you like these types of videos, always let us know if you have any questions. Also let us know. Yeah. Good luck. Take care.