Not all types of testimonials are created equal. When you share a review video, you should consider the goal of your marketing efforts and who your target audience is. This comprehensive guide will review the differences between your traditional testimonial video and the lightweight options you can create in-house. Understanding what makes each type of […]
![How to Ask for a Testimonial [Including Sample Templates You Can Use Today]](https://blog.milkvideo.com/wp-content/uploads/2022/06/Screen-Shot-2022-06-24-at-2.52.46-PM.png)
Linkedin Video
2 min read
How to Tag Companies on LinkedIn
We all know we should be creating more video content…but how do we approach it? Check out this infographic for some tips
ShipBob, a best-in-class fulfillment solution for ecommerce brands, are growing fast around the globe. To keep great talent coming in, they cleverly post video clips on Linkedin and Instagram talking about job openings from the hiring manager’s perspective. ShipBob used Milk’s Video Capture tool to send a link to Ian from ShipBob’s Supply Chain Operations […]
Testimonials
2 min read
What is the Goal of a Testimonial?
Testimonials allow customers to share feedback about their experience with your brand, products, and more. Generally, they walk through challenges that a client was facing and describe how your company was able to provide an effective solution. So, what is the goal of a testimonial? Why are they such a valuable component of an effective […]
This video from Ray Huang from Canopy Connect is a fantastic example of how fast you can move with video content: He collected, edited and shared this video in one day:
Customer testimonials are one of the best ways to build trust with your audience and boost conversions. You might be wondering though, what can you do to encourage customers to provide a testimonial? Try these 10 proven ways to incentivize customer reviews: